I have had several questions regarding IP lately here is an article from business.govt.nz which you might find useful
http://www.business.govt.nz/news-and-features/ip-strategies-for-start-ups?utm_medium=email&utm_campaign=June-2014-Business-Insider-44&utm_content=June-2014-Business-Insider-44+Version+A+CID_ef487a79ba3e085887d063c3532bc2d1&utm_source=Business%20insider&utm_term=Read%20on
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